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MKTG 2500 Starbuck's Case Study: Home

Resources for Robert Sample's MKTG 2500 Starbucks Case Study Assignment

National Trends

Search for Coffee and Snack Shops US Report 52221b

Search for Coffee Houses and Tea Shops - US - December 2015

In the search box in the upper right corner search for Cafe US.  The top result should be a report for Cafes/Bars in the US May 2016.

Biggby, Water Street and Black Owl Cafe

In addition to Yelp and Google customer reviews for various locations the following sites may provide additional information:

Biggby

Water Street Coffee

Night Owl Cafe

Business Librarian

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LuMarie Guth

Contact:
1011 Waldo Library
269-387-5153
Subjects:Business, Law, Marketing