WMU Research Guides: BUS 1750: Applying Business Fundamentals: Home

Webinar Information

Webinar Recording
Recording date: February 12, 2024

Company Research

ABI/INFORM Collection (ProQuest)
This is the most comprehensive ABI/INFORM database, comprised of ABI/INFORM Global, ABI/INFORM Trade and Industry, ABI/INFORM Dateline and ABI/INFORM Archive, featuring thousands of full-text journals, dissertations, working papers, key business and economics periodicals such as the Economist, country- and industry-focused reports, and downloadable data. Its international coverage gives researchers a complete picture of companies and business trends around the world.
Wall Street Journal, Eastern Edition (ProQuest)
(Eastern edition) A U.S. daily financial newspaper that covers news and trends relating to business, industry, finance, the economy, and international commerce. Provides extensive price and other data for securities, commodity, options, futures, foreign exchange, and money markets. Full text from 1984-present.
Global Data Explorer (formerly MarketLine)
This database compiles business information using primary and secondary research to create 10,000 company, 2,000 industry, and 50 country profiles. MarketLine includes daily updates of relevant news, comments and analysis, company history, and a SWOT analysis (strengths, weaknesses, opportunities, and threats) within company profiles.
Statista
Search for user-friendly statistical tables and infographics on more than 80,000 topics drawn from over 22,500 sources, covering market and consumer data and many more areas of interest. Sources of information include market researchers, trade publications, scientific journals, and government databases.

For best results please use Chrome for this database.
IBISWorld
Search hundreds of U.S. and state industry reports, including Core NAICS, Industry Market Research, Reports on the Business Environment, Industry Risk Ratings, and Global Industry Research.

More Company Sources

Citing Business Sources (Articles, Annual Reports, Mintel, IBIS, etc.)

APA 7th ed. Citation for Business Sources
This comprehensive guide offers example citations for a wide range of specialized business resources—including analyst reports, company and industry profiles, market research, datasets, and trade publications—formatted according to APA 7th edition. Created by a team of business librarians, it addresses citation challenges specific to proprietary databases like IBISWorld, Mintel, Statista, and WRDS, among others. Whether you're citing a SWOT analysis from Global Data Explorer, a cross-tab from MRI Simmons, or a 10-K from EDGAR, this guide helps you cite it clearly and correctly. A go-to resource for business students, faculty, and researchers navigating complex citation scenarios.

SPURS Tutorials

Instructions for Personal and Interpersonal Knowledge – SPuRS Advanced

Introduction to Secondary Marketing Resources at WMU
Learn how to use IBISWorld, Mintel, and Statista to research U.S. industry trends, consumer behavior, and local market data.
Introduction to International Secondary Market Research at WMU
Learn how to find international market and consumer data using two of our most powerful tools: 1) Statista, for country-specific statistics and global consumer preferences and 2) Global Data Explorer, for international industry reports.