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COM 1040: Public Speaking

Scholarly Journals and Peer Review

Scholarly journals are publications that have a regular schedule (monthly, quarterly, biannually, etc.) for researchers to publish their original research. They also include reviews of new books or resources and general updates in their field.

Scholarly journals are typically peer-reviewed, which means that fellow experts in that field have verified the article's contents. This process can take some time so scholarly articles are often published months or years after an event.

This type of source is used to get an expert's opinion on a specific field of study.

Peer review process

How to identify a peer-reviewed journal article

  • In Library Search, an article from a peer-reviewed journal will have a purple icon Peer Review Library Search icon. You can also Google the name of the journal to find their website and search their About or Submissions pages to see if they mention "peer-review."
    • Remember, peer-reviewed journals also have book reviews and updates from the field. If the article is only a page or two and does not include any references/works cited/bibliography, it is probably not a peer-reviewed journal article.
  • The publication usually has "Journal" in the title but not always
  • It is written by someone who studies or teaches in that field. They are usually associated with a university, the government, or large research company.
  • It is written for researchers, teachers, or students in that field and uses academic terminology.
  • Any images will be very academic (graphs, charts, images from microscopes, etc.)
  • If there are any advertisements, they will be very specific to that field of study like an ad for a database or conference.

Trade Publications

Trade publications are publications that also have a regular schedule (usually monthly or quarterly) for researchers to publish updates on in-progress research or general conversations about actively working in that field of study or industry. They are written by active professionals or practitioners in the field for fellow professional and practitioners. They undergo a general editing process for content, style, and grammar but are not peer-reviewed.

This type of source is used to get a practitioner's opinion on a topic. They are usually closer to a situation than the authors of scholarly journal articles and discuss things in terms of practical application.

How to identify a trade journal article

  • In Library Search, there will be no icon indicated it is a peer reviewed journal. If you Google the name of the publication and look at their About or Submissions page, it will not mention "peer-review" but may mention an editing process.
  • The articles are a few pages long but rarely more than ten. It may include a list of references/works cited/bibliography.
  • The publication will probably not have "Journal" in the title but may have the title of the profession like "American String Teachers."
  • It is written by and for someone who is an active professional or practitioner in that field and uses some technical jargon but reads more like a newspaper article than a scholarly journal article.
  • Images may be academic but some will also be for overall design and an attractive layout.
  • Advertisements are specific to that field and are about as frequent as a newspaper or magazine.

Popular Sources

Popular sources are publications that also have a regular schedule (usually daily or weekly) for journalists to share news with the general public. They undergo a general editing process for content, style, and grammar but are not peer-reviewed.

This type of source is to get the general public's view on a topic or learn about a very recent event.

How to identify an article from a popular source

  • In Library Search, there may be an icon indicating it is a newspaper or magazine Library Search Newspaper icon If you Google the name of the publication and look at their About page, it will not mention "peer-review." There will probably be a contact page for the list of editors of the publication.
  • There may be hyperlinks to more information but there is no list of references/works cited/bibliography.
  • The publication may have "Times" or "Weekly" or "News" in the title.
  • It is written by journalists for the general public and will explain any technical jargon. The writing style is either brief and to the point or very conversational.
  • There are many advertisements and they may or may not be related to the content of the article.

Primary and Secondary Sources

Sources can be described as primary, secondary, and tertiary. These categories describe how many layers of interpretation a source has.*

Click the tabs at the top of this box to learn about each layer of interpretation.

Concentric venn diagram with source as the inner circle, interpretation as the next circle, and collection of interpretations as the biggest circle

*Many sources will have a combination of primary and secondary source information. It is rare to find raw information without any interpretation accompanying it.

A primary source is raw information or the thing being studied. This can look differently depending on the discipline. In the sciences, raw information could be a data set; in the humanities, raw information could be the piece of art, a manuscript, or sound recording; in the social science, raw information could be a diary, newspaper clippings of an event, or census data.

Primary sources contain the information that is the focus of your research.

Concentric venn diagram with source as the inner circle, interpretation as the next circle, and collection of interpretations as the biggest circle

While the databases listed below can be used to find primary sources for a variety of topics, some disciplines have specific collections. See a subject guide for more resources.

Secondary sources are interpretations of raw information. They may or may not contain the raw data. For example, an anthology of letters written by a historical figure can contain the primary source of photographs or transcriptions of the original letters and be accompanied by the secondary source of short essays that provide context for the letters. Most books and journal articles will fall into this category.

Secondary sources provide context for the information at the focus of your research.

Concentric venn diagram with source as the inner circle, interpretation as the next circle, and collection of interpretations as the biggest circle

While the databases listed below can be used to find secondary sources for a variety of topics, some disciplines have specific databases or collections. See a subject guide for more resources.

Tertiary sources are collections of interpretations (secondary sources). Like secondary sources, they may contain parts of primary sources but the purpose of a tertiary source is to give a broad overview of the scholarly conversations around a primary source. These are typically referred to as reference sources like dictionaries, encyclopedias, bibliographies, textbooks, handbooks, literature reviews, etc.

Use tertiary sources to start your research.

Concentric venn diagram with source as the inner circle, interpretation as the next circle, and collection of interpretations as the biggest circle

While the databases listed below can be used to find tertiary sources for a variety of topics, some disciplines have specific books or databases. See a subject guide for more resources.

Research Honeycomb Explained

Topic at the center surounded by Academic Voices, News Media, Community Voices, NGO Reports, Government Reports, Stakeholders & Allies

Created by Jackie Stapleton, Liaison Librarian, University of Waterloo; Adapted by Aneta Kwak, Mikayla Redden, Jeff Newman, Liaison Librarians, University of Toronto; Modified by Dylan McGlothlin, Humanities Librarian, Western Michigan University

Creative Commons Attribution-Non Commercial-Share Alike 4.0 International License.

What is it?

What we typically think of in academic research: books, journal articles, conference presentations, etc., created by scholars, researchers, and students for each other.

How do I find it?

How do I evaluate it?

Most sources from academic voices have undergone a process called peer review, where 2 or more experts in the field evaluate the research questions, methodology, findings, conclusions, sources, etc., for quality and originality.

Look to see if there are any conflicts of interest or funding statements.

What is it?

Magazine and newspaper articles, and videos and social media posts created by international, national, local, regional, or topic-based news networks. These are written by writers and journalists for the general public.

How do I find it?

How do I evaluate it?

There are many different tools available to evaluate news sources, each with its own strategy for determining bias. Here are a few to check out:

*Bias charts only show the average bias leanings of all the articles, posts, videos, etc. of a news source. They can be helpful to get an idea of how to evaluate a specific article, but the bias will depend on the author and type of article, as well as the news source that published it. For example, letters to the editor, opinion, and guest articles include more of the writer's thoughts and judgments rather than factual statements. The article type may be stated next to the title of the article or the author's name, which could be at the beginning or end of the article.

What is it?

The voices of those who are being researched; individuals directly affected by your topic.

*Some NGOs are created by and for community members.

How do I find it?

  • Social Media (Reddit, YouTube, TikTok, X, Bluesky, etc.)
  • Google site searching
    • site:reddit.com [type keywords here]

How do I evaluate it?

Because the goal of finding community voices on your topic is to hear from those directly affected by your equity issue, the main evaluation question to ask of these sources is: Does the person have the identity or experience to be considered a community member?

  • Confirm with Other Sources: Is there proof that someone has the experience they claim to have? If someone claims to be a published author, their book should be advertised on a publisher's website.
  • Self-Identifying: Some identities and experiences cannot be verified through outside sources. For example, the discussion around self-diagnosis of autism. Many people who identify as autistic lack a formal diagnosis due to high costs and limited access to experienced clinicians. They may also avoid a formal diagnosis, fearing it will lead to discrimination. Does the community you are studying rely on self-identification?
  • Anonymity: Some community members may only feel comfortable sharing their experiences anonymously. You can try to confirm their membership in a community by checking their posting history to see if they consistently identify as being a member of that community.

What is it?

Non-government organizations (NGOs) are non-profit organizations that operate independently from any government, though they may work alongside government organizations and advocate for policy changes. For example, the American Red Cross, an NGO, often collaborates with the Federal Emergency Management Agency (FEMA), part of the U.S. Department of Homeland Security, on disaster relief. NGOs often have a humanitarian, social, or environmental focus. As an organization separate from a government, they can be very focused in their work, collecting and publishing data about the needs of the populations they serve and how their work fulfills those needs.

To simplify the categorization of voice types within the Research Honeycomb, for-profit organizations, like businesses and corporations, are included in this voice type. Though they are also a non-government organization, the label of NGO is typically only used for non-profit organizations. Businesses need data to develop products tailored to their customer base. Some of that information is made public.

*Some NGOs are created by and for community members.

How do I find it?

  • Social Media (Reddit, YouTube, TikTok, X, Bluesky, etc.)
  • Google site searching
    • site:reddit.com [type keywords here]

How do I evaluate it?

Both types of organizations have reasons for sharing the information they collect: non-profit NGOs want to expand support for a community and convince donors that their work is worthy of financial support, and for-profit businesses want to sell their product and assure shareholders that they have made a good investment. Because of this, the information they publish is presented in a way that supports these goals. This doesn't mean you should avoid using this information in your research. Oftentimes, they are the only ones who publish that specific information because they are the only organizations interested in it! Just consider their data collection methods and how language and data visualizations are being used to support the goals of an organization in your evaluation of the information.

  • Goals: What is their mission and vision statement? What is their goal? If it's vague, what is implied by the language they use in those statements in the context of the rest of their website? This can be found on their About page, linked at the very top or very bottom of a website.

  • Who: Who makes up this organization? Is there information about membership or a board of directors? If an organization serves a specific community, are any members of that community involved in leadership? Is there information on who funds their work or who owns the company? This information is on their About, Contact, or Directory page.

  • Data: Look for a Resources list. How was their data collected? Are they making logical assumptions from that data? If there are any links to other information sources, do they lead to other organizations or stay within that organization's website? Look for information gaps. For example, does a survey of how long it takes Americans to commute to work consider those who use public transportation and rideshares, or only those who own their vehicles?

  • Outside Views: What do other websites say about this organization? Are there any notable news articles about them? One of the simplest ways to do this is to search the NGO title in Google and browse the News tab.

What is it?

Information by a local, national, domestic or foreign government.

How do I find it?

  • Databases
    • list below
  • Google site search
    • site:.gov [keywords here]

How do I evaluate it?

  • The End of Term Web Archive has saved government websites at the end of presidential administrations since 2008.
  • The Wayback Machine can show you how specific websites have changed over time.
  • Who created it? A lot of government reports are created by independent contractors who may be individual researchers, corporations, or universities. This will still give you an idea of the original intent behind the data collection and use.
  • When was it created? Consider the context of the information about your community or equity issue. What was happening nationally or globally at the time? What were the mainstream social and political norms? Knowing this background information can explain what data was being collected and its intended use.

U.S. Government Databases

International Government Databases

What is it?

Stakeholder: an individual or group indirectly affected by the equity issue you are studying.
Ally: an individual or group with similar goals to those who are affected by the equity issue but are not community members.

How do I find it?

How do I evaluate it?

Check out the other voice types for tips on how to evaluate them.

Parts of the Research Honeycomb

Topic: What is being researched.

Academic Voices: What we typically think of in academic research. Books, journal articles, conference presentations, etc.

News Media: International, national, local, regional, or topic-based news sources.

Community Voices: The voices of those who are being researched. Social media, blogs, YouTube, etc.

Association and Organization Reports: Information created by non-government organizations.

Government Reports: Information created by government organizations/agencies.

Stakeholders and Allies: Information by those who are not directly related to your topic but may be indirectly related socially, financially, regionally, etc.