Including citation counts and impact factor is more than a numbers game. They can provide context to the scholarly rigeur and impact of your work.
Consider some of the following ideas as you consider how to incorporate citation counts and journal impact factors into your T&P portfolio. It is up to use to use a blend of metrics, whether it be all, some or none of citation counts, journal impact factors, and altmetrics.
Total number of publications for an individual scholar to give context to the scope and productivity
Total number of citations per publication /author to give context to the impact on the discipline
Quality of the citation count also plays a role. Consider digging deep to find an example of a citation that shows impact.
Journal Impact Factors
Bordwell D. Intensified continuity: Visual style in contemporary American film FILM QUARTERLY 55 (3): 16-28 SPR 2002:
The Harvard Library Research Literacy Project references Sachs, Langan, Leatherman & Walters, 2013 from a Spark grant project. The authors used the above article as a foundational source on how to develop online learning materials for library instruction on primary sources. "Research has shown that students prefer multimedia learning objects for library instruction, and find them more engaging (Sachs, Langan, Leatherman & Walters, 2013), and recent research from HILT (Turkay, Wang, & Moulton, 2015) found that multimedia animated physics lectures were found to be more effective for learning and more engaging than text-only learning objects. However, the tutorials were not formally embedded in courses and viewing was not required of students."
My scholarship and accomplishments are solid for a junior scholar, and the number of citations objectively indicates the relevance of my work and its impact in the field. Although the algorithm used by Google Scholars fails to capture all my citations, it does suggest the solid impact of my 5 Final Tenure Review, 2020 work. The continuous number of citations over the years indicates the continued relevance of my work, with a peak in 2017, when my number of citations doubled (n = 40). My number of citations barely three months into 2020 (n = 10) suggest that they will continue to be steady. With 229 citations and an h-index of 8 as generated by Google Scholar, I am currently among the junior scholars with the highest h-index in the humanities and social sciences divisions in my institution. The average among Assistant and Associate Professors in these two divisions with an h-index and a Google Scholar profile, excluding myself, is 2.6 among current Assistant Professors (n = 3), and 5.5 among current Associate Professors (n = 7) in the humanities, and 2.4 among current Assistant Professors (n = 5) and 7.3 among current Associate Professors (n = 6) in the social sciences. This is consistent with findings from Jarvey et al.’s (2012) study of professors’ h-index at 71 major universities in Canada, where the averages for professors of all ranks were 2.3 in the humanities and 5.2 in the social sciences.